Overview
How a New Hotel in Ujjain Built Direct Bookings Without Relying on OTAs
Hotel Sharda Grand was a newly established property in Ujjain, located near key city attractions including the Mahakaleshwar Temple. The goal was to build a system that brings direct inquiries — without depending heavily on OTA platforms and commissions.
Strategy
- Brand identity development: logo, visual direction, communication style
- Conversion-focused website with direct WhatsApp & call booking
- SEO optimization for local search visibility
- Google Business Profile setup and optimization
- Professional property shoot for website and Google profile
Results
- Increased direct inquiries via calls and WhatsApp
- Improved visibility on Google search and maps
- Reduced reliance on OTA platforms
- Stronger brand positioning for future expansion
- Better guest experience leading to positive feedback
Want to increase direct bookings for your property? Let’s build it the right way.
